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BMW Smart Kids Asia, 2017

A kid-friendly BMW experience

Smart Kids Asia is Asia's largest educational kids' fair, during which families can discover and experience educational stimulation and mind-expanding fun.
It is the perfect platform for BMW to get closer to their target group for the BMW 2 Series Grand Tourer – a car, which provides total flexibility for families and endless possibilities for adventures.

Serviceplan Experience created an engaging kid-friendly BMW experience to give families a room for adventure.

Parents and children were excited by the endless adventure possibilities provided by the 360-degree open access concept.

Info

Client
BMW

Branch
Automotive

Category
Activation